Outbound Prospecting Course is back, bigger and better!
Updated: Sep 30
We were treated to a sneak preview of the revamped Outbound Prospecting (OP) course run by brand new Sales Coach Mark Colgan. In Mark's recent live broadcast he ran through the main reasons why OP is important and what key takeaways those enrolled on the course could expect. With the next round of classes starting Monday 7 September 2020, this is a perfect opportunity to find out why you should be on this course!
Mark is a fantastic new addition to our star-studded coach line up, joining the likes of Daniel Disney, #1 Most influential sales expert on LinkedIn (2019 and 2020) who teaches the LinkedIn Social Selling Masterclass and Marylou Tyler, #1 bestselling author of Predictable Revenue, heading up The Blended Pipeline course.
Chief Revenue Officer at TaskDrive－Mark Colgan－has over 13 years experience in B2B Sales and Marketing having worked at FTSE 50 companies (a market-capitalisation-weighted stock market index including the top 50 UK companies) to venture backed startups. In the last three years he’s personally designed and implemented OP strategies that have generated millions in revenue for several B2B companies, with one campaign producing $1.2m in revenue.
After joining TaskDrive, he led the company to almost 100 remote employees distributed across the US, Africa, Europe and The Philippines. Since day one, this expert has always been focussed on revenue generation, which served him well when leading the revenue growth of TaskDrive and adding ARR to customers - he is the perfect person to take the Outbound Prospecting course onto bigger and better things!
About the new and improved course📚⭐️
Outbound prospecting is one of the original courses of Sales Impact Academy developed and taught by our CPO and Co-Founder, Alexandra Damgaard. The syllabus was given a fresh new outlook by Mark who has extensive knowledge of outbound prospecting in practice. The updated course now includes more interactive sections and links to tech resources which will allow you to apply what you’ve learnt in the workplace immediately.
Mark has also developed a brand new class, ‘Understanding Prospects and Sourcing Leads’, which will be covered in the second session and is a vital step in getting OP right.
Overall you will learn how to use the five core outbound channels (Email, Phone, Social, Video, Direct Mail) in your prospecting role. Understand how to research the right prospects, start more conversations, successfully hand over leads to your AE and hit your quota. It is also an opportunity to get to grips with the admin and reporting side of your role.
Outbound prospecting isn’t easy and without the right foundations it can be even more difficult. You have one of the most important jobs in the company and the incredible opportunity to get close to your ideal customers and understand their challenges. We know this improved course will help you upskill and gain confidence in your conversations with customers.
The Outbound Prospecting course starts Monday 7 September 2020 and is available to enrol on now for members.
Learn more about becoming a member here.
Our In This Together broadcasts bring together leaders from across industries and disciplines to provide insights and learnings on the hottest industry topics. Catch up on other course previews you have missed like Daniel Disney, Mark Walker and Ben Wright, by visiting our YouTube channels.
Learn more about becoming a member of Sales Impact Academy here.